A Double-Shot Part II

For the second half of my post today, there is another sports story that might need a bit of PR to convince some people that it is a good thing: yesterday, the National Football League (NFL) announced the 2014 installment of the Super Bowl will be held in (drum roll please)...East Rutherford, New Jersey.

This is a first for the NFL. Cold-weather cities do not get awarded the sports world's finest prize very often. Cold-weather cities that do get awarded the Super Bowl have domes. Minneapolis hosted in 1992. Detroit hosted in 1982 and 2006. Indianapolis will host in 2012. As I understand NFL bylaws, if cities bidding for the Super Bowl have an average temperature below 50 degrees in February, the city must have a domed stadium.

New York was considered to host the 2002 Super Bowl, as a good-will gesture after 9/11, but the game went on as planned in New Orleans at the Superdome.

This is an unprecedented move, but, now that New Jersey has actually been awarded the game, who's to say that Chicago, Buffalo or even Green Bay can't bid on the Super Bowl in the future? Still, with tickets topping $1,000 apiece last year in Miami, if ticket prices stay at that level, ticket buyers are going to need some serious convincing that this is a good idea, in a city whos average temperature in February ranges from 25-40 degrees.

The National Hockey League (NHL) the last few years has played an outdoor game, usually on January 1. This annual event, known as the Winter Classic, has been very well received by fans. Chicago, Buffalo and Boston have hosted the Winter Classic. I've sometimes referred to it as the "cold-weather Super Bowl," as it would be unusual to see the event in Dallas or Atlanta.

Is it possible that New Jersey could be a trend-setter, and open up an opportunity for other cold-weather cities to host America's favorite football game? If all goes well, and it is well received by fans, can Seattle, Foxboro or Baltimore have as good of a chance of hosting a Super Bowl as Atlanta, Phoenix or Houston?

Nonetheless, a Super Bowl in New Jersey will need lots of PR behind it, for a game that usually is played in sunshine and 70+ degree weather (except for Super Bowl XLI in Miami, when it rained for four hours straight).

A Super Bowl in New Jersey, a good idea? I need some convincing, too.

Thanks for reading. Click "A Double-Shot Part II" for a USA Today article about the Super Bowl in 2014.